5 Best Practices of Top-Earning Mobile Apps and Games - Mario Viviani

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<p>MONETIZATION STRATGIES</p> <p>Mario VivianiTechnology evangelist, amazon Appstore uk</p> <p>@mariuxtheonemarioviviani</p> <p>5 Best Practices of Top-Earning Mobile Apps and Games</p> <p>Its a-me!Mario Viviani</p> <p>Technology Evangelist, Amazon Appstore UK</p> <p>@mariuxtheone</p> <p>Android Developer from 201095+ apps published12,000,000+ downloadsGoogle Developer Expert 2013-15Startup Founder, Co-WorkerSpeaker at: Droidcon, Android Dev Days, Google I/O 2015</p> <p>Take Care of Your Best Customers1</p> <p>3</p> <p>Casinos Defined Common TermsWhales, Dolphins, MinnowsMonetization strategy is segmented, based on different customer experiences at different price points.F2P:Minnows = 90-98% of usersDolphins = 50% of revenueWhales = 3-4% of paying users (</p>