Tips & Ideas for Boosting Fundraiser Turnout & Profits

  • Published on
    12-Apr-2017

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Thanks for working on this Jess!! Here are the slides we talked about as a starting point and a few placeholders. Plz blend away

BoostingTurnout and Profits for Your Spring Fundraiser

@SignUpdotcom#FUNdraising

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WelcomeChoosing the Right FundraiserProduct FundraisersRestaurant & Retail FundraisersEvent FundraisersAmplifying Fundraising Success with Social MediaQ & A

2AGENDAKaren Bantuveris, CEOSignUp.com

@SignUpdotcom#FUNdraisingThis tool solves a giant problem. Interface is easy to use; saving time and increasing parent participation in doing good versus spending time signing up. We know our moms volunteer in an average of three places: their schools, their sports teams and their faith groups. We bridge the online conversation with offline action.

We catch moms while their in a do good state of mind and they love to engage with our sponsors who do good- and if you have a program that also supports their schools and communities, they think thats pretty cool as well.

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3SignUp.comThe Easiest Way to Bring People Together!

@SignUpdotcom#FUNdraising

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Simply Plan:Book FairsConcertsConcessionsCook-offsFestivalsRacesRestaurant & RetailTournamentsWalkathons

POWERING FUNDRAISERS4

@SignUpdotcom#FUNdraisingThis tool solves a giant problem. Interface is easy to use; saving time and increasing parent participation in doing good versus spending time signing up. We know our moms volunteer in an average of three places: their schools, their sports teams and their faith groups. We bridge the online conversation with offline action.

We catch moms while their in a do good state of mind and they love to engage with our sponsors who do good- and if you have a program that also supports their schools and communities, they think thats pretty cool as well.

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ASSESS YOUR COMMUNITY

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@SignUpdotcom#FUNdraising

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$$$ $,$$$ $$,$$$ $,$$$,$$$

MORE PARTICIPATION, MORE PROFITS6

@SignUpdotcom#FUNdraising

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7Who is buying & who is selling?From Neighborhood door-to-door to Facebook wall-to-wallCan be in-addition to real-world fundraising events or stand-aloneSocial channels amplify participation & profitsInclude a donate cash optionCreate a communications timelineShare results

CHOOSING PRODUCT FUNDRAISERS7

@SignUpdotcom#FUNdraisingThis tool solves a giant problem. Interface is easy to use; saving time and increasing parent participation in doing good versus spending time signing up. We know our moms volunteer in an average of three places: their schools, their sports teams and their faith groups. We bridge the online conversation with offline action.

We catch moms while their in a do good state of mind and they love to engage with our sponsors who do good- and if you have a program that also supports their schools and communities, they think thats pretty cool as well.

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SOCIALIZE PRODUCT SALES8

@SignUpdotcom#FUNdraising

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CHOOSING RESTAURANT & RETAIL FUNDRAISERS 9Pick favorite local eateries or shopsSomething for the whole familyEasy and convenientSeasonal considerationsConsider payoutSocial channels amplify participation & profitsCreate a communications timelineShare results

@SignUpdotcom#FUNdraising

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PANDA EXPRESS FUNDRAISERS 10Delicious options for the whole familyEarn 20% profit on pre-tax salesDine in and take-out, too Great for for busy Spring sports seasonEasy-to-print and share event flyer and social shoutsAlways family-friendly, casual and affordableBring everyone together for a meal while supporting your cause!

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MORE TURNOUT MORE FUN MORE PROFIT

11EVENT FUNDRAISERS

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SOCIAL MEDIA SUPER CHARGES YOUR FUNDRAISER12

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WebsiteNewslettersEmails BlogsPublic gatheringsCorporate and community partners

13FIRST - BUILD YOUR COMMUNITY

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14TELL THEM HOW TO JOIN YOU

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Upload photos & video and tag participants (NOT kids)Create Events pages for big activitiesFundraising & Membership Links & Status updates (#,%)Call for participants! Interesting articles related to your missionCommunity happeningsQuestions/polls on related topicsThanks to corporate sponsorsAppreciation to participants

15BUILDING COMMUNITY: WHAT TO POST

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16WHAT TO POST

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Add SOCIAL to your communications plan to build buzz and participation

Events & TicketsParticipant recruitingSocial incentives Fun polls & ticklersMembers, bloggers, community/corp. partnersCheck-insPhoto sharingOptions to donate

Like us on facebook and get a bonus raffle ticket!17MORE TURNOUT = MORE PROFIT

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Include:Timeline of when to postWhich social channelsWhat messagesWho will share How to measure

18CREATE A SOCIAL MEDIA PLAN

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WhenWhereWhat1 month beforePublish URLs & Twitter/Instagram hashtag on all materialsCarnival is around the corner preorder tickets & skip the lines! Post: Please sign up to help at carnival 3 weeks beforeWho should we put in the dunking booth? Vote! Basket Bidding warm-up! Check out these awesomes. What do you want to bid on?7-10 days before Carnival next Sat. Thx 2 R sponsor @BigStore!Check out the new signs for our booths.1 2 weeks before Personal buzz from community

Cant wait for Carnival! Which cake should I bake for the cakewalk? Definitely going to bid on this: . Whats your fav?

Example: Spring Carnival

19WHAT TO POST

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WhenWhereWhat2 3 days beforePhotos of prep work, updates on carnival booths, entertainment, prizes, etc.

Acknowledge volunteers and sponsorsAt CarnivalPOSTERS

Hashtags#

Check inJoin us Online! Facebook, Twitter, PinterestPlease tweet! #EECarnivalTell us your favorite carnival booth on on Facebook and get a free raffle ticket!Social ambassador badges I for EElem, Do U? AfterLots of Photos & Video Thanks to volunteers and sponsorsRESULTS: $$ Raised, Impact to Group

20WHAT TO POST

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21PRE-EVENT BUZZ

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22DAY-OF BUZZ

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Give em a reason to socialize!Tweet, Facebook or Instagram their selfieSpecial raffle prizes for Facebook check-in or tweeting with event hashtagMake a game of tweeting, Facebooking or Instagramming selfies or photobombsInclude organization & sponsor logos in photo backdrops

23ONSITE SOCIALIZING

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24RECOGNIZE PARTICIPANTS

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25THANK SPONSORS

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Highlight hot itemsShow where the money will goShowcase your themePhotos of invitationInclude website link below pin

26PINTEREST FOR FUNDRAISERS

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Social DashboardScheduling Tools for Tweets/PostsAnalytics/Link TrackingAnalysis of Content, Sources & InfluencersThemed Profile Pics

27SOCIAL POWER PLANNING TOOLS

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28Q & A

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Like the ideas, but dont have time?

Be strategic! Recruit VolunteersSocial Communications Coordinator Social Buzz TeamsCommunity Manager

29RECRUIT HELP

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30THANK YOU TO OUR SPONSOR!

To book your Panda Express fundraiser and for more information, visit:https://www.pandaexpress.com/fundraiser-landingJoin SignUp.com communities for more fundraising ideas!

@SignUpdotcomPinterest.com/SignUpdotcomFacebook.com/SignUpdotcom

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