The Marketing Automation Blueprint for Success

  • Published on
    17-May-2015

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  • 1. The Marketing AutomationBlueprint for SuccessPresented by Act-On Software & Invigra

2. Your Hosts For Todays PresentationMr. Jeffrey LintonMr. Stacy GentileProduct Marketing Manager PresidentAct-On Software Invigra@jeffreylinton@StacyGentileJeff.linton@Act-On.comstacy@invigrasales.com The Marketing Automation Blueprint For Success 3. Are you in the right place?The Marketing Automation Blueprint For Success 4. If Sales = Your #1 ChallengeWe want to demonstrate how marketing automation will help The Marketing Automation Blueprint For Success 5. Welcome to the new world of sales Sales cycles are getting longer Fewer sales people making quota More and more deals are going MIA Budgets are shrinking Its harder to get a hold of people Buyers have more choices and leverage them Buyers get you involved much later in the process 6. Too Much Non-Sales Time