Delhi Metro Advertising, Metro Advertising, Why Delhi Metro, Branding at Metro Stations, Delhi Metro Branding

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    30-May-2015

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TDI International India Limited have been India's Largest Airport Media Operators since 1986, with Advertising Rights at 14 airports as of date that includes most of the Metro, Mini Metros and important airports. It has been singularly responsible for undertaking "Brand Building Campaigns" in a most scientific manner for numerous well-known Business Houses and thus achieved a stature for itself as being synonymous with AIRPORT ADVERTISING IN INDIA. Over the years it has built up a large Team of Professional Expertise backed by countrywide infrastructure with fully functional well-equipped network at 20 cities throughout India. Ever since 2004, TDI International India Limited have also had the proud privilege of being associated with Delhi Metro Rail Corporation, the Capitals premium public transport system as their advertising rights concessionaire for numerous important rail stations which boast of large footfall of potential consumers of electronic goods. In order to meet the ever increasing need to achieve self sufficiency in all aspects of OOH Media, the company established an independent agency wing aptly named TDI Media Services to provide our clients with composite services covering all aspects of Media planning under one roof. We are therefore best suited to provide our clients with all services such as Overall Media Planning, buying, it's execution, scientific monitoring etc.

Transcript

<ul><li> 1. Delhi Metro Advertising</li></ul> <p> 2. Unique opportunity to tap huge cosmopolitan market of Delhi 3. More than 12 lac people commute daily 4. Captive audience Consumer continuously surrounded by the Brand for minimum 10 minutes 5. Low clutter media High concentration zone with superior visibility 6. Higher brand recall value Superior brand sustenance 7. 8. Sole advertising rights at 25 metro stations across lines1, 2, &amp; 3 9. Pioneers of airport advertising with concession across all regions at 14 airports 10. </p> <ul><li>Chennai </li></ul> <ul><li>Kolkata </li></ul> <ul><li>Pune </li></ul> <ul><li>Ahmedabad </li></ul> <ul><li>Cochin </li></ul> <ul><li>Goa </li></ul> <ul><li>Amritsar </li></ul> <ul><li>Jammu </li></ul> <ul><li>Vadodara </li></ul> <ul><li>Calicut </li></ul> <ul><li>Trivandrum </li></ul> <ul><li>Tirupati </li></ul> <ul><li>Jaipur </li></ul> <ul><li>Lucknow </li></ul> <p>Our Airports 11. Pan India presence with 21 branches and strong client base of over 500 active clients 12. Excellent media optionsstate - of - art displays 13. </p> <ul><li>Backlit Translite - Hoarding - Central Verge Pillar </li></ul> <ul><li> - Product Display / Revolving Show Window </li></ul> <p>Media Offered 14. Backlit Translite 15. Backlit Translite Central Verge Pillar 16. Backlit Translite Central Verge Pillar Show Window / Product Display 17. Backlit Translite Central Verge Pillar Show Window / Product Display 18. Hoarding Backlit Translite Central Verge Pillar Show Window / Product Display 19. Pul Bangash Pratap Nagar Shastri Nagar Inderlok Kanhaiya Nagar Keshav Puram Wazirpur Kohat Enclave Pitampura Rohini East Rohini West Rithala Line 1 Our Metro Stations Shahdara Welcome Seelampur Shastri Park Kashmiri Gate Tis Hazari 20. Line 2 Our Metro Stations Line 3 Mandi House Pragati Maidan Indraprastha Estate Model Town Azadpur Adarsh Nagar Jahangir Puri New Delhi Station Outdoor 21. Media VehicleLocationSize 22. Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar On the platform Type : Backlit Translite Free Standing Unit Size : 9 x 3 23. Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Near the passenger token entry/exit channel Type : Backlit Translite Wall Mounted Size : 8 x 4 24. Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Near the passenger token entry/exit channel Type : Backlit Translite Wall Mounted Size : 10 x 5 25. Type : Backlit Translite Wall Mounted Size : 15 x 5 Pragati Maidan, Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Catering passengers coming down from platform by escalator / staircase 26. Type : Backlit Translite Mounted on Beam Size : 16 x 4 Netaji Subhash Place, Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Catering passengers entering platform by staircase / escalator 27. Type : Backlit Translite Mounted on Center Verge Pillar Size : 7 x6 Pitampura , Rohini East , Rohini West , Rithala , Keshavpuram , Kohat Enclave, Kanhaiya Nagar Catering the main road traffic 28. Type : Backlit Translite Free Standing Unit Size : 4 x 6Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari,Pul Bangash, Pratap Nagar, Shastri Nagar, Inderlok On the platform 29. Type : Backlit Translite Free Standing Unit Size : 10 x 5Model Town,Azadpur ,Adarsh Nagar, Jahangir PuriOn the platform 30. Type : Backlit Translite Wall Mounted Size : 10 x 5Shahdara, Welcome, Seelampur, Shastri Park, Kashmiri Gate, Tis Hazari, Pul Bangash, PratapNagar, Shastri Nagar, Inderlok, Model Town,Azadpur ,Adarsh Nagar, Jahangir PuriIn the Concourse Area 31. Type : Backlit Translite Free Standing Unit Size : 12 x 4 Pragati MaidanOn the platform 32. Pragati MaidanCatering passengers entering the platform by staircase / escalator Type : Backlit Translite Wall Mounted Size : 16 x 8 33. Pragati Maidan &amp; IndraprasthaNear the passenger Entry / Exit , opposite ticket counters Type :Backlit Translite - Revolving Show Window Size : 4 x 7 (Three Sided Display) 34. Type : -Wall Mounted Front lit Size : 24 x 12 Pragati MaidanAt the Entrance of the Station 35. Type : - Backlit Translite Wall Mounted Size : 6 x 12 Pragati MaidanOn the walkway, catering passenger entering the station building 36. IndraprasthaEstate On the platform Type : Backlit Translite Free Standing Unit Size : 12 x 4 37. IndraprasthaEstate Bridge Walkway, the only entry/exit point of the station building Type : Backlit Translite Wall Mounted Size : 10 x 5 38. Type : Backlit Translite Wall Mounted Size : 7 x 3 Mandi House On the Platform / Concourse 39. Type : Backlit Translite- Wall Mounted Size : 20 x 4 New Delhi Station (Ajmeri gate Side) Entrance of New Delhi Station, opposite ticket counters of New Delhi Station 40. Type : Frontlit - Hoarding Size : 30 x 15 New Delhi Station (Ajmeri gate Side) Entrance of New Delhi Station, opposite ticket counters of New Delhi Station 41. Terms and Conditions: Sites are offered on first cum first serve basis. Minimum contractual period for three months Service tax as applicable, current service tax12.36% Payment on advance basis. Inputs for display material to be provided by the client 42. S. L Rao G. M Business Development # +91- 9818205575 [email_address] TDI International India Limited B-4/62, Safdarjung Enclave New Delhi 110029 ( India ) Tel.: +91 - 11 - 26165120, +91- 11 26162495 Website :www.tdiindia.com Email :[email_address]</p>