Creating your own e book TBLC July 2013 (2part class)

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    28-Jan-2015

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DESCRIPTION

The eBook format gives everybody the opportunity to become their own publisher. With this two-part class, we will go from creation to final product - providing participants with the options libraries and local authors will have to publish their own work. The classes will focus on: The growing trends in publishing and the movement toward self-publishing Understanding formats and DRM issues Creating covers and cover art Frequent issues and the fixes How to use Kindle Publishing and Calibre to create your ebook Options authors and libraries have for distributing and selling their ebook. Between classes, participants will be asked to work on creating their ebook from personally created content and/or open source information.

Transcript

  • 1. Presenter: Diana Silveira, Novare Library Services Creating Your Own e-book Part 1

2. Agenda (for Both Parts 1 &2) The classes will focus on: The growing trends in publishing and the movement toward self-publishing Understanding formats and DRM issues Creating covers and cover art Frequent issues and the fixes How to use Kindle Publishing, Nook Press, Smashwords and Calibre to create your ebook Options authors and libraries have for distributing and selling their eBook 3. Trends in Publishing 4. EBOOKS! Micropublishing Rise of the Independent Author Enhanced Ebook Reading (especially with Childrens books) Mergers of the big players Trends 5. http://goo.gl/zNDmC Libraries as publishers 6. DRM and FORMATS 7. DRM Digital Rights Management An automated electronic lock and key to prevent theft 8. The Basics on File Types 9. Kindle AZW, PDF, MOBI 10. Nook EPUB (Barnes & Noble, Sony, and mostly everyone else) 11. Formatting It is recommended you use a specialty program If you use word, save a basic version in RTF for the greatest flexibility. 12. 5 Mistakes to Avoid Improper Indents (dont use tabs or spaces to create paragraph indents) Dont repeat Paragraph Returns Improper Paragraph Separation - Paragraphs require either first line paragraph indents or the block paragraph method. Font and Style Mistakes Copyright Page Mistakes Source- Smashwords 13. Fonts Tahoma Verdana Calibri Garamond Times New Roman Want to use a fancy Font use jpgs Simple Is Better 14. http://visual.ly/serif-vs-sans-final-battle 15. Covers and Cover Art 16. Covers and Cover Art: Follow-Up Varies by vendor but recommend a width of 1,500 to 1,800 pixels to be safe then customize for each platform More about Image Size at: http://blog.smashwords.com/2012/06/new-ebook-cover-image-requirements.html http://www.smashwords.com/books/view/145431 (images from this ebook) 17. Download Free at: http://calibre-ebook.com/ Calibre 18. Download Calibre and change the file type of a document. (send these to Diana) Bonus: Create a Cover Challenge 19. diana@novarelibrary.com www.facebook.com/NovareLibraryServices https://delicious.com/dee987/epublishing 877-816-9638 Contact Me Diana Silveira 20. Presenter: Diana Silveira, Novare Library Services Creating Your Own e-book Part 2 21. Calibre Questions Why did my fonts change? Can I prevent this? Expand menu > preferences > Conversion > Common Options 22. Adding a Cover to Your Book 23. Alternatives to Calibre Sigil (Open Source) Scrivener ($40) Word Processing then direct with Vendors Adobe InDesign Others: http://literatureandlatte.com/links.php 24. Why didnt my image wrap? It will resize and display differently on different devices (CSS can help this) For example, Kindle will always try and make your image the full screen 25. Formatting (when converting title) body { color: rgb(255,255,255); background-color:rgb(0,0,255); text-align:justify; line-spacing:1.8; margin-top:0px; margin-bottom:4px; margin-right:50px; margin-left:50px; text-indent:2em; } h1, h2, h3, h4, h5, h6 { color:white; text-align:center; font-style:italic; font-weight:bold; } 26. DISTRIBUTION OPTIONS Buy My EBook 27. Amazon 28. CreateSpace https://www.createspace.com/ 29. CreateSpace-Assigned ISBNs *Custom ISBN ($10) *Custom Universal ($99) https://www.myidentifiers.com/ - $125 for onediscount on multiple ISBN Options https://www.createspace.com/Help/Index.jsp?orgId=00D300000001Sh9&id=50170000000I1ec 30. Interior 31. Cover Upload PDF of your own or use their creator 32. Complete Set-up Set-Up Distribution Complete the Review Process Tip: Its Well Worth the Price Pay for a Print Proof 33. Cost of Doing Business http://goo.gl/u152M About 26% of a sale is yours 34. Kindle Publishing https://kdp.amazon.com/self-publishing/signin 35. Categorize Correctly Categorize in Super Niche Categories Feminist Theory Lifestyle & Event Photography Science Fiction Fantasy E-commerce By Being in Smaller Categories it is easier to trend and be found 36. Create a Giveaway or Sale 24-48 hour book- buying period 37. Calculating Royalties Any price over $.99 You pick country distribution Includes distribution costs Lending/Text to Speech Optional Sell Between $2.99 - $9.99 Author Pays delivery Give Amazon all Distribution Rights List Price is at least 20% below the list price in other sales channel Lending/Text to Speech and other Amazon Features required 35% 70% http://goo.gl/5fVgl http://goo.gl/6icJ1 38. Nook Press 39. Royalities 40. Smashwords Apple iBookstore (32 countries) Barnes & Noble Sony Kobo Diesel Baker & Taylor (the Blio.com e- reading app and the Axis360 platform for public libraries) and others. 41. The Basics (1) Read and follow the Smashwords Style Guide (2) Create a Word document with simple, clean formatting, (3) Upload that Word document to Smashwords and let them convert it for you, (4) Enter your books information, description, price, etc. at Smashwords, and (5) Opt in to all the distribution channels you want. http://goo.gl/ftx1T 42. Royalties Earn 60% of the list price for sales through our major retailers, and earn 85% net for sales at the Smashwords Store (70.5% for sales originated by our network of affiliate marketers). 43. Lulu.com 44. Self-Distribution 45. Direct Purchase through your website Direct download/purchase through email list App Stores Sell/Distribute 46. Create an App of Title for Android or iPad App Example - http://goo.gl/cJxrX 47. ONE SENTENCE!!! WHAT IS IT ABOUT?! Pitch Your Book 48. Marketing, Marketing, Marketing Social Media Blogs Email Lists Website Free Speaking Online and In-Person Press Releases in your community and Organize bulk sales to organizations Be Shameless 49. Some advise 50. Consider? Trademarking Series Titles 51. Inspiration 52. diana@novarelibrary.com www.facebook.com/NovareLibraryServices 877-816-9638 Contact Me Diana Silveira